Pepsi_IconicMoments_Skateboard_CMYK
Pepsi_IconicMoments_Parkour_CMYK
Pepsi IconicMoments_Breakdance_CMYK


Pepsi Light means full taste with almost no calories.
To target young urban people we captured athletes in stunning poses full of lightness and found the Pepsi logo quite accidentally.
Winner of 35 International awards.

Awards

2017 New York Festival Bronze Print - Craft Photography
2017 New York Festival Bronze Print - Craft Art Direction
2017 New York Festival Bronze Print - Beverages
2017 Clio Gold Print
2017 Clio Gold Art Direction
2017 Clio Gold Photography
2017 Clio Gold Billboard

2017 ADC Global Gold Print Campaign
2017 ADC Global Gold Photography Series
2017 ADC Global Silver Poster Campaign
2017 ADC Global Silver Press Campaign
2017 ADC Global Silver OOH Campaign
2017 ADC Global Silver OOH Poster Campaign
2017 ADC Global Silver Poster Series

2017 D&AD Wood Pencil

2017 ADC Germany Gold Print Craft - Art Direction
2017 ADC Germany Gold OOH Craft - Art Direction
2017 ADC Germany Silver Print Campaign
2017 ADC Germany Silver Print Craft Photography
2017 ADC Germany Silver OOH Craft Campaign
2017 ADC Germany Silver OOH Craft Photography
2017 ADC Germany Bronze Print Motive B2C

2016 Cannes Silver Design x 3
2016 Cannes Bronze OOH x 3
2016 Cannes Bronze OOH x 3
2016 Cannes Bronze OOH x 3
2016 Cannes Bronze Print x 3 Drink
2016 Cannes Shortlisted 4 times

2016 LIA Gold Design Art Direction
2016 LIA Silver Design use of Photography
2016 LIA Silver Design Poster
2016 LIA Silver Print use of photography

2016 Eurobest Grand Prix Print & Outdoor Craft
2016 Eurobest Silver Outdoor
2016 Eurobest Silver Print & Outdoor Craft
2016 Eurobest Silver Print & Publishing